MARKETING Assignment Example | Topics and Well Written Essays - 250 words - 2

MARKETING - Assignment Example hey are planned to help bring relief to working families at the start of the new school year, and also to encourage people to shop in their local stores and spend money. This study looked at the customers and their view of the tax holiday. It aimed to find out if the tax holiday influenced the decision to shop or not, and to identify what kind of customers were most influenced. The research approach used was a survey and there is a copy of the questionnaire attached to the article. It has two parts. The first part contains demographic questions, and the second part contains Mall questions. The questions are very simple, mostly requiring only a few words, and the second part uses two questions with 7 point Likert scale. The sample size is 710 shoppers entering a shopping mall in 2004. The contact method used is defined as â€Å"mall intercept survey† which means that university students were used as researchers to distribute the survey. They intercepted the shoppers and asked them to complete the questions. There was a small $3 dollar voucher reward for completing the study. Because of the nature of the shoppers in Texas, the survey was available in English and Spanish. Mogab, John W. and Pisani, Michael J. â€Å"Shoppers’ Perceptions of the State Sales Tax Holiday: A Case Study from Texas.† American Journal of Business, Fall 2007, 22 (2) pp. 45-56. Available online at:

Representing Genocide in Rwanda Genocide Memorials Essay

Representing Genocide in Rwanda Genocide Memorials - Essay Example The minority who were the Tutsi people were to be executed whenever they were seen. This also applied to all Hutus who tried to sympathize or help the minorities in any way. Many have been blamed for these atrocities. One such body is the United Nations which has apologized to the Rwandese government for letting such horrendous acts proceed while turning a blind eye. This was in violation of the UN treaty signed shortly after the Second World War. It authoritatively stipulated that no other massacres will be allowed to occur after the world war. (BBC News, 2004) Three years after the genocide (1997), the Rwandese government decided to build a genocide museum. This is a combination of many memorials that are located throughout the country. The purpose of these memorial sites is to preserve the memory of the massacre and to allow people the chance of remembering their lost ones. The memorials come in two varieties; the first category is a site for burying all those people who lost their lives as a result of the massacre. The second category has bones placed in enclosures and also bodies put in enclosures. These memorials have solicited mixed reactions from various culturalists and experts. Some people have called them impersonal and foreign. They have claimed that the slogan adopted for these memorial sites does not fit the Rwandese experience. This is because the slogan was borrowed from the Jewish Holocaust of the early twentieth Century. Most of the critics have claimed that ides have been borrowed from foreign occurrences and do not reflect the Rwandese experience. Others have even gone as far as claiming that the genocide memorials show how Rwanda is still experiencing post colonialism and is not free to express itself. This is because they feel that the whole arrangement was designed to woo audiences from the West- these mostly include tourists. Other observers have been quite positive about the whole idea. One such tourist was Caplan, an anthropologist and a lecturer in a University in London. She praises the way the pieces were displayed and claims that she can identify with them personally. She also Feels that the work was professional and that everything was just how she had expected it to be. (Caplan, 2007) It is therefore imperative for one to examine all sides of the issue to come with a valid conclusion on the matter. It is clear that the issue is controversial as many people hold strong opinions about it; genocide is no easy matter to tackle. One must put in mind that there are people who hold the subject close to them since as they may be living under the effects of what the Genocide did to them. Literature review Raymond Williams (1999) believed that contemporary theorists had missed the mark. They tried explaining social relations against an economic and political backdrop. They make human beings seem passive and do not consider the individual perspective. He also believed in the idea of Total expression. This meant that it was possible for one explain historical traditions on the basis of this concept. Williams (1999) uses the idea to study the European culture in the nineteenth century. He explains their way of life based on traditions as their foundation. The latter mentioned theorists also

Black Boy Essay Example for Free

Black Boy Essay Most African American families in the South were lower class and committed dangerous acts to survive, â€Å"Richard suffered poverty and hunger experiences that later became themes of his work†. He would have to wait a long period of time before food was available for him, â€Å"You’ll have to wait till I get a job to buy food†. The lower class did desperate things to get money â€Å"Richard sneak into saloons and begs for pennies and drinks†. Many African Americans suffered horribly from poverty, â€Å"My mothers’ suffering grew into a symbol, gathering to itself all the poverty, the ignorance, the helplessness, the pain, hunger ridden days and hours†. The Jim Crow South brought many adversities for Blacks and poverty was a major part of that. Poverty not only took away the physical things in their lives, but also it took away from their internal selves as human beings. The things they had in their lives that they were deprived of, did not mean as much to them as losing who they are as a person, â€Å"I would send other words to tell, to march, to fight, to create a sense of the hunger of life that gnaws in us all, to keep alive in our hearts a sense of the inexpressibly human†. Racism in the Jim Crow South was brutal, unnecessary, and in some cases fatal. Racism in the United States South was a major theme, and impacted the life of Richard both in a positive and negative way. The only positive aspect of it was that he and many other African Americans overcame it and helped them become better people. In most cases racism affected lives in a negative way. Most African Americans were both physically and mentally pushed to their limit and caused permanent scars in their lives, â€Å"Having been thrust out of the world because of my race, I had accepted my destiny by not being curious about what shaped it†, The quote by Richard shows the racism was present and unfair, you can still move on and not let it be damaging to your daily lives and emotions. Richard experienced many abusive events resulting from racism, â€Å"He experienced some of the most severe abuses of racial oppression in Mississippi†. African Americans have the theory that White people are dangerous and not to be trusted, â€Å"the Jim Crow South was a system of racial segregation practiced in some states of the US, and it gave whites a reason to treat Blacks as second class citizens†. Richard falls into a category of Black youth who fears the White community and has a hard time interacting with them, â€Å"Richard feels psychological tension around Whites†. The major reason why Richard is a part of the Great Migration and fled North is because of racism. The segregation Blacks had to deal with also took away many educational opportunities, â€Å"No education could alter what the meaning of living, came only when one was struggling†. Racism took away many privileges and rights away from Blacks. Many African Americans in the South moved north for better opportunities, and this vast moment was known as the Great Migration. It was hard for many African Americans to leave the South because that was the only life they knew, â€Å"Nine out of ten African Americans lived in the American South in 1900, by 1930, 3 in 10 lived outside the house†. Richard Wrights’ Black Boy shows how racism destroyed the lives of many African Americans, but for some it did just the opposite, as for Richard it drove him to be the successful writer he is today. Violence affected African American youth in a negative way, and it varied how they let it affect the rest of their lives. Poverty took a major toll on the lives of African Americans during the Jim Crow South system, and affected the majority in an unconstructive way. Racism made a huge impact on the lives of the Blacks because it affected their emotions, physicality, home life, and way of being. For some, racism lead to death or completely ruined their lives, but others took the hardship of racism and went with it in the opposite direction. Richard Wright, once a trouble African American boy, now a flourishing writer.

History of Geodesy

History of Geodesy Assignment 1 History of Geodesy Complete the following timeline by providing one important figure in the history of geodesy for each designated time period. Please include their name, nationality, and scientific contribution/importance. [18 points] 600 BC 200 AD Name : Eratosthenes Nationality: Greek (Born in town of Cyrne which is now the town in Libya) Contribution: founder of Geodesy; measured size of the Earth; obliquity of spin axis; map of the world; one interconnected ocean 100 1500 AD Name : Giordano Bruno Nationality: Italian Contribution: proposed that the stars were just distant suns surrounded by their own exoplanets and raised the possibility that these planets could even foster life of their own , the universe is in fact infinite and could have no celestial body at its center, burned at the stake in Rome on February 19, 1600 for belief in heliocentric theory and other ideas 1600 AD Name : Tycho Brahe Nationality: Danish Contribution: improved observational methods; used triangulation in 1589 to determine distance to island. 1700 AD Name : Newton Nationality: British Contribution: theory of gravitation; predicted Earth should be oblate 1800 AD Name : Foucault Nationality: French Contribution: gyroscope; pendulum; demonstrated Earth spins on axis. 1900 AD Name : Einstein Nationality: German Contribution: General Theory of Relativity; concept of gravity as the geometry of space-time Provide a brief description of each of the following international geodetic organizations. At a minimum, include their website and why they are important. [8 points] International Federation of Surveyors(FIG) This international organization was established in 1878 with the aim to ensure that surveying disciplines and all those associated with surveying meet the needs of the markets and communities. This organization represents the interest of worldwide surveyors which provides an international forum for discussion and professional development. Currently, it represents more than 120 countries The vision of FIG is A modern and sustainable surveying profession in support of society, environment and economy by providing innovative, reliable and best practice solutions to our rapidly changing and complex world, acting with integrity and confidence about the usefulness of surveying, and translating these words into action. Website: www.fig.net International Union of Geodesy and Geophysics(IUGG) This international organization is dedicated to the promotion and coordination of scientific studies of earth which includes physical, chemical and mathematics study and its environment in space which includes shape, dynamics, gravity, and magnetic fields, tectonic and earthquakes etc. It was established in 1919 and is one of the 32 scientific union within International Council for Science. Website: http://www.iugg.org International Association of Geodesy(IAG) This promotes scientific cooperation and research in geodesy on a global scale. It is one of the active member of IUGG which is one of the 32 scientific union within international council for science. The mission of the Association is the advancement of geodesy. Website: http://www.iag-aig.org International Earth Rotation and Reference Systems andReference Systems Service(IERS) This international organization was established in 1987 by the international Astronomical union and the international union of Geodesy and geophysics. It was renamed to International Earth Rotation and Reference Systems Service in 2003.The objectives of the IERS are to serve astronomical, geodetic, and geophysical communities by providing standards, constants and models, geophysical data to interpret time /space variation, earth orientation parameters required to study earth orientation variation, and international Celestial Reference System and international Terrestrial reference system. Website: https://www.iers.org Read an article from a geodesy journal that you find interesting and provide a one to two paragraph summary of the article including a proper reference and citations. Upload a PDF of the original article to the assignment #1 drop box. [24 points] The recent discoveries of many other earth like exoplanets have raised a question about Earth being only living planet in the universe. Are there any other planets which are suitable for life to start? The requirement of life on any planet is water. Living organism cannot exist without water. Pressure and temperature on the planet should be in a specific range to get the liquid water. Pressure must be significantly higher and the temperature should be between freezing and boiling point. This condition is much more impossible in other existing planets or yet to be discovered. Various classes of habitable planets are classified where class I habitats represents Earth like planet where stellar and geophysical conditions allow water and sunlight to be available. Class II habitats do not have ability to sustain liquid water on their surface due to geophysical conditions, e.g. Mars and Venus. Class III habitats are planet where water exists below the surface which Interact directly with si licate-rich core. The interaction of silicate and hydrothermal activities are assumed to be very important for the origin of life in such planets, e.g. Europa and one of Jupiters satellites. And class IV habitats are very rich in water with oceans lying above a solid ice layer. The oceans are thought to be enclosed between ice layers where the possibility of life is very thin. The other condition to be a habitable planet is being at the right distance from a star and having the right atmosphere. It must have an atmosphere which keeps the pressure and temperature in the right range. However, the experience of mankind is not yet sufficient to estimate the nature and habitual conditions of many others planets. The Earth, in the other hand has a combination of favorable conditions among other planets for the life. It will be possible in the future to learn more about the exoplanets atmosphere because of the projects like earth-based telescopic observations, the James Webb Space telescop e. However, discovering and characterizing the atmosphere of habitable planets will remain challenging. (Forget, 2013) Reference Forget, F. (2013, July). On the probability of habitable planets. International Journal of Astrobiology, 12(3), 177-185. doi:https://doi.org/10.1017/S1473550413000128

Do white males have anything to fear from Affirmative Action? Essay

Do white males have anything to fear from Affirmative Action? Affirmative Action can be defined as policies used in the United States to increase opportunities for minorities by favoring them in hiring and promotion, college admissions, and the awarding of government contracts. Depending upon the situation, â€Å"minorities† might include any underrepresented group, especially one defined by race, ethnicity, or gender. This action constitutes a good faith effort by employees to address past and/or present discrimination through a variety of specific, results-oriented procedures. This is a step beyond equal opportunity laws that simply ban discriminatory practices. There are four main types of affirmative action that an employer may use. They include:  · Aggressive recruiting to expand the pool of candidates for job openings;  · Evaluating and updating selection tools and criteria to ensure their relevance to job performance;  · Revising traditional measures of merit to more fully recognize talent and performance under varying conditions;  · Establishing goals and timetables for hiring underrepresented groups These are not the only ways that employers use to complement the affirmative action but they are the more favorable ways to attack the problem of discrimination in the workplace. From its beginnings in the United States in the 1960s, affirmative action has been highly controversial. Critics charge that affirmative action policies, which gi...

Effects of Inflation Essay -- Economy Economics Money Essays

Effects of Inflation Inflation is the most commonly used economic term in the popular media. A Nexis search in 1996 found 872,000 news stories over the past twenty years that used the word inflation. "Unemployment" ran a distant second. Public concern about inflation generally heats up in step with inflation itself. Though economists do not always agree about when inflation starts to interfere with market signals, the public tends to express serious alarm once the inflation rate rises above 5 or 6 percent. Public opinion polls show minimal concern about rising prices during the early 1960s, as inflation was low. Concern rose with inflation in the late 1960s and early 1970s. When inflation twice surged to double-digit levels in the mid and late 1970s, Americans named it public enemy number one. Since the late 1980s, public anxiety has abated along with inflation itself. Yet even when inflation is low, Americans tend to perceive a morality tale in its effects. A recent survey by Yale economist Robert Shiller found that many Americans view differences in prices over time as a reflection of fundamental changes in the values of our society, rather than of purely economic forces. Economists think of inflation more plainly as a "sustained rise in the general level of prices." Their concerns focus on questions such as whether inflation distorts economic decisions. Very high inflation adversely impacts economic performance, as evidence from cross-country studies shows. Likewise, moderate levels of inflation can distort investment and consumption decisions. Recent U.S. experience with low, stable levels of inflation, in the range of 2 to 3 percent, has spurred policy makers to consider the possibility of achieving zero percent inflation. Reducing inflation however has costs in lost output and unemployment during the adjustment. Thus, an important question is wheth... ... would not allow massive inflation. Americans' feeling of pride in national institutions depends in part on low inflation or "sound money" as a signal of healthy fiscal and monetary institutions. Finally, inflation can discourage saving and encourage consumption. It thus is perceived as an attack on certain moral virtues -- a strong work ethic, deferred gratification -- that support a healthy economy. John Maynard Keynes made his famous attack on the Victorian virtue of saving -- always "jam tomorrow and never jam today" -- for economic reasons. Consumption in a depression or a recession could strengthen the economy, in his view. But British society took Keynes's mockery as an assault on the core of Victorian morality. Many Americans likewise feel that inflation assaults the legacy here of the Protestant work ethic that places a moral premium on saving over consumption. Fighting inflation thus is seen by many as a moral as much as an economic duty. Americans want their public officials to fight inflation to increase long-term output and employment but perhaps also to strengthen society's moral foundation.

International Memo Report Essay

The purpose of this memo is provide an understanding of the Tongans and the culture and values that they carry. The reason why this study is necessary is because before meeting any of the Tongan, there is a need to ensure that you too follow the same values and beliefs as them and do not offend them in any manner. Following are some of the major topics under discussion such as the clothes you should wear, the gestures and the attitude you should maintain and many more. Appropriate Dress According to research, the Tongans wear their traditional dress every where, be it to work and at formal occasions. In order to understand the Tongan dress, the following excerpt has been taken: â€Å"Tongan people are still wearing traditional dress. Tongan men wear a tupenu, a cloth skirt-like that goes around their waist, and it goes below their knees. It is worn to work and on formal occasions.† (Internet, 1999[1]) Social Customs The Tonga residents believe that family is of utmost priority. Even though the young people would be noticed calling their older people by their first name, the love and the care that they have incorporated into their culture is the essence of Tonga. Tongans are known to celebrate and get together with their family when they here any kind of news. This is the culture that they hold and this is the kind of culture that should also be held in any coversation. Till the Tongans do not feel like they are with a family, they will not feel comfortable and may not cooperate as required. Eating The eating habits of the Tongan residents is very simple, however, the way they prepare their food is a little different. They are interested in eating meat, vegetables and fruits; however, they cook pork on big occasions only. They usually cook their food is a large underground oven that they make on their own and they have their own techniques of serving food in banana or other kinds of leaves. Gestures and Attitudes The most common way of greeting a Tongan is by either shaking the hands or by providing a verbal greeting. In the native language of Tonga, ‘Malo e lelei’ means hello and this is this greeting is usually provided with a shake hand. What you must ensure is that Tongans believe in comforting unwelcome guests. This means that they have a custom to drop by anyone’s house and expect to be treated with hospitality.